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• ful • Fruitful & Universal Labels • Food Iconography
 

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ful is a useful and universal language of symbols for food products.

http://ful.graphics/

Why use ful?

  • ful is a simple visual system.
  • With ful, you’ll never have to read the entire label to know the basic information.
  • With ful, you have access to the basic information much faster.

ful-001

ful-002

ful-004

ful-003

ful-007

ful-005

ful-006

ful-008

ful-009

Answering the questions:

  • What kind of diet is it? [Diet]
  • How to store, prepare, and use? [Use]
  • Can I eat it? [Warnings]

Why create ful?

  • To have the basic information quickly, anywhere in the world.
  • To create a more homogeneous design.
  • To solve some of the basic problems with the old designs.
  • To accelerate the process of consumer choice.
  • To provide as much information as possible in the least possible space.

Are you sick of reading long food labels and you want to change it? Together we will solve it.

• Specimen •
http://ful.graphics/ful_specimen_web.pdf

ful will be on sale at myfonts.com (the most visited international website about typography).

Diogo Trindade • Graphic & Type Designer
Founder of S P I C I O [Form Space] • Foundry & Design Studio (Coming Soon)

Categories Products Website


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